Some things in life we take joy in, and to explain the process becomes problematic. First, because this delight is immediate and doesn't come from the same part of the brain that forms words. Second, because often, describing the reason for our smile sheds no light. A smile is good enough.
Point is, at times attempts to explain that which we find joy in is simply a futile exercise. Just shut up and throw it out there. Nobody wants to read another editorial David! It doesn't enhance the experience, OK?
I found this matchbook cover outside a convenience store. Transcript of instructions follows:
Firmly grasp individual match, keeping fingers away from igniting tip. After liberating said match from its confinement, assure that your matchbook cover is closed. Briskly strike the tip across the provided strikeplate on the backside of your matchbook to facilitate ignition of said match. Repeat when necessary. Flame good.